Privacy and Policy Data

Privacy Statement

Ian W Wallace Ltd is the home of The Craft Insurance Scheme. For the purposes of the Privacy Policy, references to “we” or “us” shall refer to Ian W Wallace Ltd.

We are committed to protecting your privacy.

This Privacy Policy is designed to help you understand how we collect information from the website (the “Site”), what we do with it and with whom we share it.

By using this site you agree with this privacy policy. Please take time to review this privacy policy carefully.

Changes to this privacy policy

We may amend this Privacy Policy from time to time for example, to keep it up to date or to comply with legal requirements. The latest version of this policy can be found at

How do we collect your personal information?

There are a number of ways in which we collect your personal information. The two main ways are from things you tell us yourself, and from things other people or organisations share with us. Things you tell us could include conversations we have on the phone, emails or written correspondence. We might also collect information about you from other people and organisations, such as our underwriters, or by checking databases.

We collect personal information directly from you:

  • Via our Contact Us page on our website
  • Through quotes and applications
  • When you purchase a policy
  • Via cookies
  • Via telephone calls, which may be recorded
  • When you provide details to us either online or offline

We may also collect your personal information from other sources, including:

  • Directly from an individual who has a policy with us under which you are jointly insured
  • Via third parties including family members

What personal information do we collect?

We collect personal information such as your contact details, financial details, and other personal details. Please note, in certain circumstances we may request “sensitive” personal information about you. For example, we may need details of criminal offences or bankruptcies for the purposes of providing a quote. This information may be shared with insurers.

Where Ian W Wallace Ltd is the data controller of your personal information we may collect the following about you:

Personal information

  • Contact details such as name, postal address, email address and telephone number
  • Details of any other persons included on the policy where they are named
  • Financial information such as bank details or credit/debit card details
  • Information relevant to your insurance policy such as the nature of your business activities and previous claims
  • Any information that may give rise to a claim
  • Information obtained through our use of cookies
  • Details of bankruptcies and other financial sanctions
  • Your marketing preferences
  • Sensitive personal information
  • Details regarding criminal convictions and charges

How do we use your personal information?

We only collect, use and store your information where we have lawful grounds and legitimate business reasons to do so.

We mainly use your information to provide quotations and policies and to administer and manage your policy. However, there are a number of other reasons why we use your personal information, please see below.

We will use your personal information for one or more of the following purposes:

Provide quotes for our Craft Insurance policy and administrate and manage your insurance policy.

To comply with legal or regulatory obligations

Carry out financial crime checks

The use of your data is essential for us to check your identity, to enable you to enter into an insurance contract and for the insurance to operate (in the event of a claim, for example). We may also use it keep our records up to date, to notify you about changes to our service and to help us in develop new products and services.

If you do not provide the information required we are unlikely to be able to arrange your insurance and may not be able to provide certain services to you.

Sharing information

We will only share your personal information to other parties where such a transfer is a necessary part of the activities that we undertake, where you give us consent or where we are required to do so by law or regulation.

As an intermediary we must disclose personal information to the insurance companies, underwriting agencies and other parties in order to provide our products and services and to enable you to enter into insurance contracts. Other parties may include loss adjusters, regulatory bodies or legal and accountancy firms involved in the claims handling process.

We use a third party marketing company to serve our newsletter and blogs on our behalf across the internet. If you have consented to receive the newsletter, we may share some of your personal information with them. We only share your information if we are satisfied that our partners or suppliers have sufficient measures in place to protect your information in the same way that we do.

We never share your information outside our organisation for marketing purposes.

Transfer of personal data outside the UK

Certain personal information held on our Information Technology systems may be transferred across geographical borders in accordance with applicable law.

By providing us with your information, you consent to the collection, international transfer, storage, and processing of your information. These transfers are governed by European Union (EU) standard contractual clauses or equivalent data transfer agreements to protect the security and confidentiality of personal information.

How long we keep information about you

We will only keep your information for as long as it is required to fulfil the relevant purposes set out in this Privacy Policy and in order to comply with our legal and regulatory obligations. This will usually be a minimum period of seven years or otherwise as determined by law or regulation. Once we decide that we no longer need your information it will be securely and confidentially destroyed.

Your data protection rights

You have certain legal rights under UK data protection law and regulations, summarised as follows:

The right to be informed about our data processing activities, including through Privacy Notices such as this.

The right of access to the personal information we hold about you. To request a copy of this information you must make a subject access request in writing to us, for which there is no charge.

The right of rectification. We take reasonable steps to ensure that the personal information we hold about you is accurate and complete. If you do not believe this is the case, please contact us so we may update or amend it.

The right to erasure and to restrict processing. You have the right to have your personal data erased and to prevent processing except where we have a legal obligation to process your personal information. You should bear in mind that by exercising this right you may hinder or prevent our ability to provide products and services.

The right to data portability. On your request, we will provide you with your personal data in a structured format.

The right to object to direct marketing. You can ask us to stop sending you marketing messages at any time

The right not to be subjected to automated-decision making. We do not use profiling, but our Craft Insurance application is automated. There may be occasions when more information is required before a quote can be provided, you will be invited to call us in these situations.

The right to lodge a complaint. You have a right to complain to the ICO at any time if you object to the way in which we use your personal information. More information can be found on the Information Commissioner’s Office website: https//

You can make any of the requests set out above using the contact details below. Please note that in some cases we may not be able to comply with your request for reasons such as our own obligations to comply with other legal or regulatory requirements. However, we will always respond to any request you make and if we can’t comply with your request, we will tell you why.

How to contact us

For any questions or concerns relating to this Privacy Policy or our data protection practices, or to make a subject access or any other request regarding the information we hold, please contact us at:

Ian W Wallace Ltd
PO Box 5063,
BH31 6WB

Tel: 01202 826127 or 0800 919359
Email: or use the Get in Touch page on our website.


We would like to contact you from time to time by email, with information and free publications such as our Craft Monthly newsletter.

We will only use your personal information for marketing purposes with your consent. If you do not consent to us using your information, please let us know by either ticking or unticking the relevant boxes provided on the quote pages of our site.

If you have already consented and wish us to stop using your information for this purpose or any other purpose then please email


Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity.

For further information visit

You can set your browser not to accept cookies and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

Other Websites

Our website contains links to other websites. This privacy policy only applies to this website, so when you link to other websites you should read their own privacy policies.


We have implemented technology and policies to safeguard your privacy from unauthorised access and improper us and will continue to update these measures.